This being the second day of the Race & Performance Expo, I was going to make it a little shorter day. I did want to make the 10:00 a.m. Motorsports Marketing-"Digital Marketing Overdrive" presented by Jeanette DesJardins. Prior to the seminar, I went by the Hot Rodders of Tomorrow booth for the engine building contest, as witnessed by the above video and below images. While not being a contest, the Hot Rodders also had the Juniors working on engines. Up next was the seminar. Since I only use social media and digital content, I was very interested in this topic. In addition to Car Chix, Jeanette is president of Crank It Media, a professional Internet Marketing Services company. She focused this seminar, primarily, on Facebook and Instagram, since Facebook had recently purchased Instagram. I was surprised to the learn the capabilities of the business pages of Facebook. I would definitely recommend Jeanette to anyone attempting digital marketing. The rest of the day was spent networking and taking general Expo images. Quick Hits
On both days I spoke with Scott Hoffman. who drives the Nostalgia Pro Stock Camaro "Showhoff". This year, the only change to the car was freshening the motor. I ran into Joe and Herman Zehnder. Joe is ready to run the Mustang again this year, but is in the market for an early generation Chevrolet Camaro. He has previously owned 6-7 Camaros. I spoke with Sam Martin, Route 66 Operations Manager, who stated they are looking forward to testing the new top end, shut down area. As those that frequently run Route 66 know, there was a major problem with "weepers" last year. At the conclusion of the season, the shut down area was completely repaved. The other big change was the schedule. Click here to see this year's schedule. Spoke with Bruce Boyle, who will be driving a red Chevrolet Camaro this season. Bruce picked up this car last year and has yet to decide whether he will run in Super Pro or Pro. Also spoke with John Hixon. John was in Florida for business and stopped to see Morgan at College. He has both cars teched (his and Morgan's) and ready to start the season. Nichole Medeisis will be staying in Iowa for the summer, but will be coming in for the weekend's to race. Mike Pryka hopes to have his car out by mid-season, but in the meantime he will be out with his camera to capture all the action. I spoke with Bob King, drives the '55 Black Gasser King's Ransom that was built on Velocity Channel's Garage Squad. Bob stated the car is ready to go, but after the season the may freshen the motor. Both Bobby Churchill and Kamryn Schubbe will have Junior Dragsters specifically for the Midwest Junior Super Series.
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